“All You Want is Greece”: GNTO 2021 Tourism Campaign

The new tourism campaign is launched, celebrating Greece's rich cultural heritage, cuisine, and, of course, exotic beaches and turquoise blue seas.


The Greek National Tourism Organization (GNTO) unveiled its new international advertising drive on Thursday.

The “All you want is Greece” campaign consists of five 30-second videos promoting the country’s myriad attractions – from its scenic beaches and dramatic landscapes, and its rich cultural heritage, to its diverse culinary traditions, high-end services and off-the-beaten path experiences. The videos will be shown on television networks and at tourism events across the world.

According to the secretary general of the GNTO, Dimitris Fragakis, the six-month campaign is the “biggest promotional program” the organization has put together in the past 10 years, and will also include other initiatives.

One of these initiatives is a new portal dedicated to tourism in Greece – visitgreece.gr – which will be launched in the coming days.

This article was first published on ekathimerini.com.

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